35 years after/forward | Brand Design

 

I am very proud to present you an amazing project designed by Sébastien Nikolaou for the Institute I studied some years before.  The Faculty of Graphic Arts & Design, Technological Institute (TEI) of Athens.
35 years after/forward is a fictive exhibition organized by the Graphic Design department of the Faculty of Graphic Arts & Design, Technological Institute (TEI) of Athens. The department operates since 35 years, and this exhibition aims to promote the creative fields which the study plan offers to the students, along with selected graduation projects (theses) from the students.
This project was created for the Promotional campaign – Visualization of abstract concepts course, and the objective was to develop a visual identity and a brand for this exhibition, including a logotype, visiting card, catalog printing services, folded brochure and poster.
The brand is inspired by modernist and constructivist movements, using strong geometric shapes to define a bold identity, enhanced of a wide spectrum of colors and a stack of monospace typefaces (DPSD Beyond and Courier New). Enjoy! Share!

Maria Papaefstathiou

VISUAL DESIGNER since 1996 and blogger since 2010. Living in Athens, Greece. She has been focusing her research on poster design and particularly on social poster design and portrait design. Her main poster project is a series of posters celebrating great personalities of traditional and popular culture in Greece and Jamaica. These include actors, singers, musicians, poets etc. This is an ongoing project. “I believe that design is a powerful tool that we designers can use to spark enthusiasm, change mindsets and bring positive actions to our world and our culture”. FOUNDER AND EDITOR OF GRAPHICART-NEWS.COM BLOG. She carefully curates high-quality designs, illustrations, and art, from all over the world that will teach and provoke other designers. Many consider her blog to be an exceptional educational tool. CO-FOUNDER OF THE INTERNATIONAL REGGAE POSTER CONTEST which was launched on December 2011, partnering, the creative activist Michael Thompson aka Freestylee. (www.reggaepostercontest.com)

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