A Study of Designing Visual Identity, From Idea to Presenting | Two Days Workshop and Lecture by Saleh Zanganeh

Golestan Institute of Higher Education Presents:
A Study of Designing Visual Identity, From Idea to Presenting
Two Days Workshop and Lecture by Saleh Zanganeh

Who am I, what’s my goal, where do I go and mainly what’s my character and identity!? These are some of the questions that a person or a cultural or artistic institute or even a commercial company ask himself! These are some of the inner awareness that a person or a group must ask himself to discover his inner identity. But in this case there is another factor from another point of view that we should consider; how the others know us and how do we look on the other’s eyes! This workshop aims to study and analyse these issues. What the Identity is and how we can illustrate it and make it visibel to the others is the main goal of the workshop. In this case, Visual Identity will be analysed both from Cultural and commercial viewpoints.

Date: May 20 and 21, 2015
Place: Golestan Institute of Higher Education, Gorgan, Iran

More information please visit:

Poster of the workshop by Saleh Zanganeh

Maria Papaefstathiou

VISUAL DESIGNER since 1996 and blogger since 2010. Living in Athens, Greece. She has been focusing her research on poster design and particularly on social poster design and portrait design. Her main poster project is a series of posters celebrating great personalities of traditional and popular culture in Greece and Jamaica. These include actors, singers, musicians, poets etc. This is an ongoing project. “I believe that design is a powerful tool that we designers can use to spark enthusiasm, change mindsets and bring positive actions to our world and our culture”. FOUNDER AND EDITOR OF GRAPHICART-NEWS.COM BLOG. She carefully curates high-quality designs, illustrations, and art, from all over the world that will teach and provoke other designers. Many consider her blog to be an exceptional educational tool. CO-FOUNDER OF THE INTERNATIONAL REGGAE POSTER CONTEST which was launched on December 2011, partnering, the creative activist Michael Thompson aka Freestylee. (www.reggaepostercontest.com)

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