Lithograph Handmade Enhanced Painting by Zoer & Velvet

The third edition by online art gallery Sold Art is a lithograph handmade enhanced painting by Zoer & Velvet.
Following the exhibition L’Etat Limite in Tokyo, curated by Takashi Murakami, Zoer and Velvet spent five days in the URDLA workshop in Villeurbanne (France) to create this lithograph on stone entitled Street Food.

Fascinated by Tokyo’s rich visual culture, architecture and lifestyle, the two French artists have translated what their regard as the characteristic elements of this city into this lithograph. The photographic work they did on that trip was the starting point for composing this genre art scene of the popular kind.
They started by selecting, assembling and cutting their photographs. They then used drawing to create arrangements, priorities and suggestions through their art. The handmade line enhancing technique enriches every lithograph with a new background and new details gravitating in the composition, thus changing
the view on each work and making each piece unique.
This edition project represented for Velvet & Zoer the opportunity to discover this printing process. Drawing with a lithographic crayon and never coming into physical contact with the stone was a challenge for the artists, a new way of conceiving the drawing technique.
Street food works like a tribute to Japanese prints, or ukiyo-e, which revealed the lifestyle and new culture of the urban and mercantile society of the Edo period.

CREATION OF THE LITHOGRAPH
Zoer & Velvet drawing on the lithographic limestone
Photo credits: Nicolas Royol – ROYX

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Sold Art collaborates with professional photographer Nicolas Royol, a.k.a. ROYX.
His photographic approach made it possible to capture the key moments in the creation of a lithograph. His pictures are bathed in the gentle light of the UrdLA workshop.

WATCH THE VIDEO

Zoer & Velvet / Street food from Sold Art • Gallery & Publisher on Vimeo.

INFORMATION
ABOUT THE WORK
Zoer & Velvet – Street food
One-colour lithograph on stone, embellished by
the artists. Size: 120 x 80 cm. Edition of 15.
Signed and numbered by the artists. Printed on
300g/sq.m BFK rives Vellum paper with fringes
on the borders (100% cotton).
Sold with a certificate of authenticity.
Available on www.soldart.com

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Lithography

Maria Papaefstathiou

VISUAL DESIGNER since 1996 and blogger since 2010. Living in Athens, Greece. She has been focusing her research on poster design and particularly on social poster design and portrait design. Her main poster project is a series of posters celebrating great personalities of traditional and popular culture in Greece and Jamaica. These include actors, singers, musicians, poets etc. This is an ongoing project. “I believe that design is a powerful tool that we designers can use to spark enthusiasm, change mindsets and bring positive actions to our world and our culture”. FOUNDER AND EDITOR OF GRAPHICART-NEWS.COM BLOG. She carefully curates high-quality designs, illustrations, and art, from all over the world that will teach and provoke other designers. Many consider her blog to be an exceptional educational tool. CO-FOUNDER OF THE INTERNATIONAL REGGAE POSTER CONTEST which was launched on December 2011, partnering, the creative activist Michael Thompson aka Freestylee. (www.reggaepostercontest.com)

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