When your photograph don’t have a story to tell, make your project the subject of your illustration. – David Ogilvy.
… and make your Typography the mean to illustrate your product. Typography printed ads is a great way to land within people’s interest and concentration.
Smarties Campaign
U.S. Preventive Medicine
Learn your health risks now and they won’t be so scary later.
Diesel Jeans: Be stupid
S.O.S Campaign
Complot Creativity School – Typography Course: H
Nike ACG 20th birthday: Strut
Bert & Bud’s Vintage Coffins: Mellow
Coca-Cola Light: Lemon Peel
Volkswagen: Laces
Ikea
Pepsi: Joy
Source for images: Creative | MarketingTypo.com