When typography becomes the mean to advertise your product!

When your photograph don’t have a story to tell, make your project the subject of your illustration. – David Ogilvy.

… and make your Typography the mean to illustrate your product. Typography printed ads is a great way to land within people’s interest and concentration.


Smarties Campaign

U.S. Preventive Medicine

Learn your health risks now and they won’t be so scary later.

Diesel Jeans: Be stupid

S.O.S Campaign

Complot Creativity School – Typography Course: H

Nike ACG 20th birthday: Strut

Bert & Bud’s Vintage Coffins: Mellow

Coca-Cola Light: Lemon Peel

Volkswagen: Laces


Pepsi: Joy

Source for images: Creative | MarketingTypo.com

Maria Papaefstathiou

VISUAL DESIGNER since 1996 and blogger since 2010. Living in Athens, Greece. She has been focusing her research on poster design and particularly on social poster design and portrait design. Her main poster project is a series of posters celebrating great personalities of traditional and popular culture in Greece and Jamaica. These include actors, singers, musicians, poets etc. This is an ongoing project. “I believe that design is a powerful tool that we designers can use to spark enthusiasm, change mindsets and bring positive actions to our world and our culture”. FOUNDER AND EDITOR OF GRAPHICART-NEWS.COM BLOG. She carefully curates high-quality designs, illustrations, and art, from all over the world that will teach and provoke other designers. Many consider her blog to be an exceptional educational tool. CO-FOUNDER OF THE INTERNATIONAL REGGAE POSTER CONTEST which was launched on December 2011, partnering, the creative activist Michael Thompson aka Freestylee. (www.reggaepostercontest.com)

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