Experimental Packaging Design

 

Designer Ewan Yap, based in Malaysia, created a series of experimental packaging design based on the principle of BIG BRAND THEORY. The main focus is to have each brand’s identity meticulously and uniquely cropped out of the packaging as much as possible yet maintaining it’s integrity and comprehension at the same time enhancing the aesthetic value.

 

   

                                                           



Written by

Graphic designer, art director, blogger, photographer lover, art lover, etc... Owner of http://www.graphicart-news.com. Co-founder of the International Reggae Poster Contest, http://www.reggaepostercontest.com. Art Director at http://www.stamoulis.gr on cover design and coffee table books. Curator and art-rep of Freestylee (Michael Thomspson). I adore minimal design as much as vibrant and bold. The ultimate desire is to constantly inspire people and expand their work all over the world, part of our plan of CatalystIdeas©.
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