The Museum of Cycladic Art | Branding

The Museum of Cycladic Art | Branding


Greek designer Thanasis Kamenidis presented this fantastic prοject as his Bachelor of Arts (Honours) Degree in Graphic Design. Fascinated by the Greek civilization of “Cyclades”, inspired by the art of the Cycladic Civilization, he designed a logo that interprets the form of art and life of those times in contemporary, minimal forms and lines.

We read from his portofolio:

“With the term “Cycladic Civilization” we determine the civilization that flourished in the Cyclades islands, which are located in the southern part of the Aegean Sea. This ancient Early Cycladic civilization that dates from 3200 b.C. to 2000 b.C., is divided into three periods, the Early Cycladic I (3200 – 2800 b.C), the Early Cycladic II (2800 – 2300 b.C), and the Early Cycladic III (2300 – 2000 b.C).

What the archeological evidence does not suggest though, is the actual purpose of the figurines. From an anthropological viewpoint it is assumed that they are representative of the “The Great Mother Goddess” which is associated with the fertility of people and nature, and is probably a reason why most of them are female. It is also believed that those artifacts were regularly used in funerary practice since they have all been found in graves. Yet at least some of them show clear signs of having been repaired, implying that they were objects valued by the deceased during life and were not made specifically for burial.”

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